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Solutions for Every Digital Marketing Need

From acquisition to advocacy, drive measurable results

The world of digital marketing is constantly changing: You need a new way to engage with people at scale along every step of their journey. To help you succeed as the steward of your customer, we have designed complete Engagement Marketing Solutions for your marketing automatio needs. From acquisition to advocacy, Marketo has the solution that is right for you.

  • Lead management
  • Email marketing
  • Consumer marketer
  • Customer base marketing
  • Mobile marketing

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2019 Marketing Predictions

2019 Marketing Predictions
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2019 Marketing Predictions

With 2018 coming to a close, we marketers are turning our attention to how we can engage our customers even better in 2019.

With an endless number of channels, devices, and people through which to connect, there is no better time to be a marketer than 2019. Now is the time to find innovative, data-driven ways to empower loyal customers to advocate for your brand. To get you started, we've put together predictions and trends to focus on in the coming year from the team at Marketo.

Download this infographic to access a complete summary of Marketo's marketing predictions for 2019.

2019 Marketing Predictions

Meet the Presenters

Meet the Presenters
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Meet the Presenters

Jillian Ryan is a principal analyst at eMarketer. She covers trends in B2B marketing and sales, digital transformation, customer experience and marketing technology. As a former content and social media marketing director, Jillian has over a decade of experience driving strategy for B2B software startups, ad tech firms and digital media properties.

Ted Lesher is the managing director of BrandMaker, Inc. and brings decades of experience helping global corporations with marketing challenges. With a strong track record in software technologies including product lifecycle management, enterprise content management, document management, and business process automation, Ted offers valuable insights for enterprises of all size.

Lauren Fisher is a principal analyst at eMarketer. She focuses on the advertising technology and trends that marketers rely on to navigate an increasingly complex, cross-device and audience-driven world. Lauren writes about topics such as programmatic advertising, cross-device targeting, attribution and data management.

Meet the Presenters

eMarketer's Recent Coverage on B2B Marketing

eMarketer's Recent Coverage on B2B Marketing
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eMarketer's Recent Coverage on B2B Marketing

Sponsorship Opportunities with eMarketer

Sponsorship Opportunities with eMarketer
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Sponsorship Opportunities with eMarketer

eMarketer provides sponsors the option to choose between two unique live webinar programs targeted to our audience of more than 215,000 marketing and advertising decision-makers. These exclusive programs allow sponsors the opportunity to associate their brand with the most trusted source of digital marketing information, while receiving highly qualified leads.

Interested in sponsoring a webinar? Please contact: advertising@emarketer.com

Learn more about advertising opportunities with eMarketer at https://www.emarketer.com/advertise

Sponsorship Opportunities with eMarketer

Brandlive | Interactive Live Video for Business

Brandlive | Interactive Live Video for Business
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Brandlive | Interactive Live Video for Business

Download "The Live Video Inspiration Guide" to see how companies use Brandlive to modernize go-to-market activities.

Brandlive is a live video platform for brands and retailers to interact with their audiences for training, marketing, and commerce events.

Brandlive | Interactive Live Video for Business

About Marketo
Get to Know Marketo
Content from Marketo
2019 Marketing Predictions
Today's Presenters
Meet the Presenters
eMarketer Coverage
eMarketer's Recent Coverage on B2B Marketing
eMarketer Sponsorships
Sponsorship Opportunities with eMarketer
About Brandlive
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Get to Know Marketo

Get to Know Marketo
[+] VIEW LARGER IMAGE

Get to Know Marketo

Solutions for Every Digital Marketing Need

From acquisition to advocacy, drive measurable results

The world of digital marketing is constantly changing: You need a new way to engage with people at scale along every step of their journey. To help you succeed as the steward of your customer, we have designed complete Engagement Marketing Solutions for your marketing automatio needs. From acquisition to advocacy, Marketo has the solution that is right for you.

  • Lead management
  • Email marketing
  • Consumer marketer
  • Customer base marketing
  • Mobile marketing

Get to Know Marketo

2019 Marketing Predictions

2019 Marketing Predictions
[+] VIEW LARGER IMAGE

2019 Marketing Predictions

With 2018 coming to a close, we marketers are turning our attention to how we can engage our customers even better in 2019.

With an endless number of channels, devices, and people through which to connect, there is no better time to be a marketer than 2019. Now is the time to find innovative, data-driven ways to empower loyal customers to advocate for your brand. To get you started, we've put together predictions and trends to focus on in the coming year from the team at Marketo.

Download this infographic to access a complete summary of Marketo's marketing predictions for 2019.

2019 Marketing Predictions

Meet the Presenters

Meet the Presenters
[+] VIEW LARGER IMAGE

Meet the Presenters

Jillian Ryan is a principal analyst at eMarketer. She covers trends in B2B marketing and sales, digital transformation, customer experience and marketing technology. As a former content and social media marketing director, Jillian has over a decade of experience driving strategy for B2B software startups, ad tech firms and digital media properties.

Ted Lesher is the managing director of BrandMaker, Inc. and brings decades of experience helping global corporations with marketing challenges. With a strong track record in software technologies including product lifecycle management, enterprise content management, document management, and business process automation, Ted offers valuable insights for enterprises of all size.

Lauren Fisher is a principal analyst at eMarketer. She focuses on the advertising technology and trends that marketers rely on to navigate an increasingly complex, cross-device and audience-driven world. Lauren writes about topics such as programmatic advertising, cross-device targeting, attribution and data management.

Meet the Presenters

eMarketer's Recent Coverage on B2B Marketing

eMarketer's Recent Coverage on B2B Marketing
[+] VIEW LARGER IMAGE

eMarketer's Recent Coverage on B2B Marketing

Sponsorship Opportunities with eMarketer

Sponsorship Opportunities with eMarketer
[+] VIEW LARGER IMAGE

Sponsorship Opportunities with eMarketer

eMarketer provides sponsors the option to choose between two unique live webinar programs targeted to our audience of more than 215,000 marketing and advertising decision-makers. These exclusive programs allow sponsors the opportunity to associate their brand with the most trusted source of digital marketing information, while receiving highly qualified leads.

Interested in sponsoring a webinar? Please contact: advertising@emarketer.com

Learn more about advertising opportunities with eMarketer at https://www.emarketer.com/advertise

Sponsorship Opportunities with eMarketer

Brandlive | Interactive Live Video for Business

Brandlive | Interactive Live Video for Business
[+] VIEW LARGER IMAGE

Brandlive | Interactive Live Video for Business

Download "The Live Video Inspiration Guide" to see how companies use Brandlive to modernize go-to-market activities.

Brandlive is a live video platform for brands and retailers to interact with their audiences for training, marketing, and commerce events.

Brandlive | Interactive Live Video for Business

Meet the Analyst Webinar: Customer Growth Marketing

Aligning Around the Accounts that Matter: How to Ignite Customer Growth

Do you know about the value of your current customers? Savvy B2B marketers are shifting their focus to think about the long-term relationship they are creating when they win a new account, as opposed to solely concentrating efforts on bringing in new business.

Join us for an upcoming Meet the Analyst webinar, featuring eMarketer senior analyst Jillian Ryan, as she discusses how to deepen the business relationship and partnership with customers that companies already have.

Click here for eMarketer's complimentary Tackling Customer Growth Checklist

This eMarketer live-video webinar will provide:
  • The most common activities B2B should implement as part of their customer success program
  • An overview of how to calculate customer value measures to determine which accounts matter
  • A look at what teams need to get on board with customer growth strategy to make it succeed
  • Ask questions, and interact with your eMarketer community of marketing peers
  • Plus! Kevin Lau, Marketo's senior manager of customer marketing, joins the conversation

Video look blurry? Try adjusting video settings ("HD" button) in the lower right side of your screen to 720p or 1080p.

The webinar is made possible by Marketo. To see recent and upcoming eMarketer webinars, click here



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